In today's growing digital world, 52% of brand discovery takes place at the several social media channels.
With data-driven digital marketing powered by artificial intelligence, we are transforming businesses.
To be among those discovered, it is essential for your brand to stand out in the crowd. That is one of the reasons why artificial intelligence (AI), a major digital marketing advancement, continues to gain traction and transform the way companies connect with customers and drive sales.
As social media progresses and customer information becomes more open than ever before, businesses are looking carefully at how AI can be integrated into social media campaigns to interact more with current and potential customers. We can make any interaction an opportunity through AI with a deeper understanding of the audience. AI also offers us the opportunity to customize on a scale, providing the resources required to develop more productive strategies that maximize consumer experiences, increase engagement, and fuel brand loyalty.
WE CREATE EXPERIENCES THROUGH MULTIPLE TOUCH POINTS AND
SOCIAL MEDIA COMMUNICATION CHANNELS.
WE CREATE UX & UI AND WRITE CONTENT,
DESIGN WEBSITES AND DEVELOP ECOMMERCE PLATFORMS,
BUILD MOBILE APPS AND ENABLE SALES.
WE BUILD LONG TERM DIGITAL MARKETING STRATEGIES DRIVEN BY DATA
MACHINE LEARNING DRIVEN SOCIAL MEDIA MANAGEMENT
Machine learning (ML) driving Artificial Intelligence (AI) forward. Based on historical data, machine learning helps to make assumptions about future results and gets smarter as new data becomes available. Machine learning can auto-generate social media content through multiple platforms using insight gathered from user data and go so far as to include hashtags and shortened links automatically.
LISTEN AND REACT USING
We leverage on a range of tools powered by AI to help brands collect insights from social media activities from consumers. Customer data knowledge helps to communicate with the customers, monitor brand reputation, and uncover emerging trends and new audiences to target when integrated with the appropriate AI platform. This also entails using AI's ability to evaluate messages on social media on a scale. AI enables us to decide how to best use this information to drive engagement and find potential promotion opportunities. Customer insight available through AI can also alert us to what content is most suitable, what the best time to post is, and how much to optimize content to ensure the highest results.
Consumers today live in a world of immediate results and instant access to information. It may take up a big chunk of a customer's day to wait for a company to answer questions. Instead of putting consumers through 30 minutes of on-hold tunes or waiting for a call back, by developing unique chatbots, we help businesses respond and connect with their customers. We develop Chatbots, which are programmed to respond automatically, save time and boost the overall customer experience
Social media's power gives everyone a platform to let their voice and thoughts be known, and it is negative more often than not. To distinguish positive and negative expressions in posts and comments on social media, we carry out sentiment analysis, also known as emotion AI, using natural language processing ( NLP). We help businesses identify negative words across tweets and other social posts with the help of sentiment analysis to get an insight into how customers feel about their brand. Businesses should proactively reach out and respond to consumer complaints with this information in a timely and impactful manner.